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Amar Ujala

With a total daily readership of 4.76 crore readers (Source: IRS2019Q1,TR), making it one of the most widely read broad-sheet newspaper in India circulation base of 27.07 lakh copies (1.77 lakh copies of variant included) (Source: ABC July-December 2018) (RNI figures for Lucknow and Kanpur included), it covers Uttarakhand, Himachal Pradesh , Jammu, Haryana, Chandigarh, Punjab, Delhi NCR and Uttar Pradesh.

Amar Ujala started its journey from Agra on 18th April 1948. 65 years later today Amar Ujala is the fourth largest read Hindi daily. Amar Ujala was initially launched in Agra as a 4 page newspaper with a circulation of 2576 copies. From a modest beginning, 20 years later Amar Ujala achieved a circulation of 20,000 copies and was servicing over 14 districts in Western Uttar Pradesh. Growing slowly, but steadily, the turn of the century saw Amar Ujala as one of the top 10 dailies of India. Not only has the newspaper shed the barriers of Western Uttar Pradesh and spread itself across the entire state, but has also ventured into other neighboring states.

Currently, Amar Ujala publishes a 16 to 18 page daily issue with colorful, vibrant pages in every edition. In addition to the main issue Amar Ujala also offers special supplements focusing on Career, Entertainment, Women and many more.

My Result Plus

MyResultPlus, the fastest result portal is also owned and managed by Amar Ujala Limited (Formerly known as Amar Ujala Publications Limited). MyResultPlus is recognized as the web portal which uploads results from various boards and universities as soon as they are out. It also keeps its readers updated on career counseling, scholarship, personality development, education loan and more.

Amarujala.com

Amarujala.com is one of the fastest growing Hindi news portals of the country, commanding great credibility in its genre. The website was first launched in March 2010. Ever since amarujala.com has offered rich and informative content that provides its readers in-depth compelling local, national and international news. It abides by the motto "Saar se vistaar tak", a philosophy that focuses on both comprehensiveness and expansive content, be it in terms of news, information or entertainment.

Amarujala.com is favorite amongst news lovers who want to know and read local news. Though we are covering news from more than 12 states and 250 regions in India, we are updating local news from 118 city centers across seven states of North India regularly. To cover the cities more efficiently, amarujala.com has launched hyper local news sites, the beginning of which has been made with the cities of delhi (www.delhincr.amarujala.com) and chandigarh (www.chandigarh.amarujala.com) and Lucknow (www.lucknow.amarujala.com) and Dehradun (www.dehradun.amarujala.com).

Apart from this amarujala.com covers entertainment news and features elaborately. It captures all the industry news, quirky gossips and reviews of new movie launches. In-depth information on sports, astrology, faith, business, technology and auto world leaves the readers engrossed to their screens. The lifestyle section compiles the latest trends of the fashion and the best practices of staying healthy.

One of its most read property "Zara Iddhar Bhi" features the wild and weird news across the world.Amarujala.com also brings exciting contests from time to time and lets its readers to play games online.

Recent launch also includes a platform for the Hindi bloggers that has gained immense popularity and traction in a short span of time.

Amar Ujala Apps & Deals

Amarujala.com extends its self to the mobiles of its readers in form of Mobile Applications. Amar Ujala News App, Amar Ujala Best Deals, Amar Ujala Movie Review, Pinky ki Diary and Course finder are quite popular amongst youngsters.

Other Publications

Amar Ujala Compact

Amar Ujala Compact is a tabloid sized complete newspaper with international design and great mix of content from news (national and international), sports and technology to entertainment etc. Compact, now is the largest read tabloid newspaper in Uttar Pradesh with the total readership of 25, 90,000 (source: IRS 12 Q4 TR). Compact started its journey from Kanpur on 20th Oct 2007 and made its ways to become the Number 1 tabloid in Kanpur. The next milestone was Agra on 29 November 2007 and there was no looking back post Agra. In 2008, four editions of Compact were launched. Allahabad and Varanasi were twin launches on 17 January followed by Meerut on 21 January and Dehradun on 24 January. 2010 witnessed launch of Compact in Gorakhpur on 2 April and Bareilly on 12 April. Compact reigns supreme in Agra with 92,000 readers, in Allahabad with 2, 94,000 readers, in Gorakhpur & Bareilly with 82,000 and 21, 0000 readers respectively. Kanpur also crowned Compact its Number 1 tabloid with 4, 07,000 readers.

Amar Ujala Yuvaan

Amar Ujala Yuvaan is a weekly newspaper published every Saturday with footprint in 8 states and 1 Union Territory (UP, Uttarakhand, Himachal Pradesh, Delhi, Haryana, Punjab, Jammu and Kashmir and Chandigarh) and circulation of 40,000 (as per internal PO). Yuvaan is targeted at students with an objective of inculcating reading habits in adolescents. Yuvaan has a perfect mix of both English and Hindi articles.

Yuvaan is a 24 page tabloid with diversified content and plethora of interesting reads. Yuvaan encapsulates inspiring success stories of the young for the young, shares updates in the field of science and technology, language, literature, health, sports along with the happenings in the country and the world and many more. With info on various career options yuvaan gives a new horizon to the students. Yuvaan also interacts with its readers through social media "yuvaan.amarujala" and publishes their thoughts and opinions.

In short Yuvaan is "infotainment ka download" and works towards shaping the persona of the adolescents by giving them a 360 degree horizon for themselves and towards the world as a whole.

Divisions

Commercial Printing

Amar Ujala encompasses a huge division for newspaper and commercial printing. This division involves printing of magazines, books for UPSC, Civil Services, Bank PO, NET-JRF, competitive exams and many more. This division also successfully executes printing for tabloids, books, newspaper etc for major organizations and government bodies. Amar Ujala has its printing units across 17 cities namely in Jhansi, Agra, Meerut, Noida, Punchkula, Lucknow, Bareilly, Dehradun, Kanpur, Gorakhpur, Varanasi, Jammu, Aligarh, Allahabad, Moradabad, Dharamsala & Nainital. The robust machinery setup includes Sheet fed and binding machines, cutting, folding, lamination, packing, gathering and UV printing machineries.

Touch Point

TouchPoint is brand activations arm of Amar Ujala. TouchPoint specializes in conceiving all round and intelligent brand solutions in order to ensure maximum visibility and penetration of a brand or product. TouchPoint aspires to be the first choice for all leading brands and support them in maximizing their reach and help them building & enhancing their brand image. TouchPoint is amongst one of the best media integration solutions providing company. TouchPoint provides holistic 360degree approach and solutions to help brand reach their TG, understand them & help them making their brand relevant to the desired TG.

TouchPoint caters to Corporate, Regional and Rural marketing set up, with a clear objective of maximum market reach, better accessibility and availability to predefined set of TG. In over a small period of 2years of its operations, TouchPoint has the merit of presence in prestigious Limca Book of Records for Amar Ujala and Chandigarh Police. Amar UjaIa and Chandigarh Police had together organized 'Gully Cricket League" which attracted highest teams participation, this led the event to be penned down, in the renowned Limca Book of Records. It also has the privilege of organizing back to back events with Governor of Punjab & Haryana, Chief Minister of Himachal Pradesh, Haryana and Uttar Pradesh and more, since its inception.

TouchPoint has also managed to setup a unique distinction of conceptualizing and executing activities catering to almost all segments. 1. 'Rupantaran' is a platform that connects with Housewives or young ladies and helps in women empowerment and emancipation. 2. 'Campus Konnect' created a cord with the youth. 3. Schools Kids through 'Medhawi Chattra Samman' 4. Working professional or businessmen are tapped with 'Investors meet" 5. 'Amar Ujala Mahachaupal' caters to rural masses.

TouchPoint caters to Brands ranging from HUL Pepsodent, Fair & Lovely, Surf Excel, Ponds, Vaseline, Taaza Tea, Sunsilk, besides other key brands like INTEL, Kotak Mahindra, Tech Mahindra, Hero MotoCorps, Usha, Everest, Karbonn mobiles, Idea Cellular, Eicher Tractors, JCB, HL Life care, DPS School Aligarh, State Bank of India, Carrefour, Easy day and many more.

Amar Ujala Education Books & Magazine Division

The division started with the vision to provide unmatched products for aspiring students for Civil services and various competitive exams.

Magazines

'Safalta', a niche monthly magazine, was launched in August 2011, for students aspiring for Civil Services and all 'A' grade competitive exams, at a cover price of Rs.60. It has a unique combination of study material required to successfully clear examination. It is a complete solution to prepare from written examinations to interviews. After stupendous success of Safalta, 'Safalta Samiyki' was launched; a monthly magazine at a very reasonable cover price of Rs.20. 'Salfalta Samyiki' provides information and material in the segment of General knowledge and Current affairs focusing and catering to government jobs aspirants.

Books

Amar Ujala offers education books for the preparation of Civil Services, UGC -NET/JRF and various other competitive examinations (Bank PO, TET, PGT/TGT/POLICE/RAILWAY/CRPF/NDA/CDS/PCS etc.). Amar Ujala has multiple patterns in the segment, comprising of complete guides / previous years solved papers / practice sets and others. Amar Ujala is building title banks, for all competitive exams related to national and state level and plans to have approximately 500 plus titles.
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